Instagram is one of the most effective music promotion channels with over 1 billion monthly active users and Spotify has made it easy to share albums, tracks, artists and playlists directly to Instagram Stories.
This is how:
1. In the Spotify app, open the share menu
2. Choose “Instagram Stories”. That will open to a page with your content’s artwork in Instagram. There you can add captions, stickers, etc.
3. When you’re done, click “Post to Story”.
Now Your followers will be able to click the “Play on Spotify” link in the upper left corner and listen to your music in the Spotify app.